# Pensa

## For CPG Brands

### Shelf Scorecard

Improve product placement & channel performance with automated scorecards

Your actual shelf is only as good as your ongoing tracking of its execution… which is generally manual, inaccurate, and cost prohibitive.

### Continuous Dashboards to Monitor & Improve

Fully Automated Scorecards Mapped to Your Needs  
Pensa AI fully automates scorecards for your existing shelf principles or quickly customize and borrow from ours. Get accurate, automated measurement of shelving principles at the store level to:

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## Easy to Get Started & See Impact

Tell us which categories & retailer locations or use ours.

### Pensa Does the Rest

- Map any existing scorecard measurements to our key shelving principle KPIs  
- Pensa’s extensive network already has visibility for you (or we add it at our expense)  
- Store sampling (~60-80% of the locations that matter) or you tell us  
- Frequency of scans (generally 4-6x a year) or you tell us

Pensa is the first fully automated AI solution to sense and score the placement of your products at retail.

#### Including out-of-the-box and continuous measurement of these key shelf performance indicators.

**AVAILABILITY BLOCKING ADJAENCY SIZING FLOW**

### 1 5 2 3

**4**

##### If you have a Perfect Store methodology, we'll tell you how well you are placed anyway.

Import your existing rules for Perfect Store. Leverage our AI measures out-of-the-box or other scoring metrics to automate in Pensa automatically, at scale. **Typical business case improvements:**

# 60% 20% 30% 20% 30% 5pts.

increase in increase in increase in improvement in increase in overall lift labor in-store execution shelf execution in sales efficiency effectiveness consistency placement consistency revenues

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# Unlocking Your AI Strategy for Retail

### Shelf Intelligence In-Store Execution

#### In-Stock Improvement Demand Forecasting

#### Omnichannel

Pensa AI is the first industry scalable answer for managing across headquarters and in-store activities.

# Pensa is Equipped to Meet you Where you Are

## No hassle & unprecedented access to data

### We do the work You get the visibility

Get continuous access to our AI output and see your reality in your categories and retail banners out-of-the-box dashboards. Already available. Or, if not, can be added quickly.

Receive constant shelf visibility, up to every week, Get the data in a cost effective, efficient manner, every day, every month, and up to every store done by Pensa, syndicated so you don’t pay for location, custom projects, or one-off audits.

Leverage the vast and growing Pensa Network of 400k affiliates calling on nearly every retailer up to being insanely fast to digitally collect and interpret, used every week or every day by the Pensa Network already in place.